In the track where the giants lack, more and more new brands are entering the Nuggets under the blessing of capital, and the crazy involution of the lingerie industry may have just begun.
The emergence of new channels such as e-commerce and live broadcasting has brought tremendous changes to the development of the underwear industry.【Details】
In recent years, the “outer underwear” wear style has been sought after by many “influencers”.【Details】
Among the new consumer brands that will become popular in 2020, the new underwear brands represented by Ubras, Bananain, Neiwai, etc. can be said to have earned enough attention.【Details】
Where does the growth of the entire Chinese underwear market come from?【Details】
The women's underwear industry is setting off a 'bralette movement'.【Details】
Some industry experts predict that recycling and environmental protection may become the main trend of the future underwear fabrics and accessories industry, and will lead the market development direction【Details】
Underwear refers to intimate clothing, including underwear, underwear, warm clothing, home clothes, pajamas, socks and many other close-fitting clothing.【Details】
After satisfying the food and clothing, people have higher demand for quality of life. For close-fitting underwear, more and more pursuit of comfort and more functionality.【Details】
As foreign brands enter China, the Chinese women's underwear market is becoming crowded, and consumer preferences and demand changes are also leading the domestic women's underwear market.【Details】